A Promotion For The Upcoming Release of "Carrie" Scares The Pants Off Of West Village Coffee Shop Patrons.

To promote the new adaptation of Carrie, an impressive stunt was pulled off in 'sNice Cafe, an unsuspecting West Village coffee shop. A young woman, feigning a fit over coffee spilled on her keyboard, uses telekentic powers to express her anger, freaking out the folks inside. A fake wall rigged to move a man, spring loaded books and pictures and moving tables seamlessly reacted to the young ladies' outburst, eliciting fabulously fearful reactions. See for yourself:



The video was the creation of Thinkmodo, the New York-based viral video marketing company and stars actress Andrea Morales. Thinkmodo co-founder Michael Krivicka told Yahoo Movies via email that it took an entire day to prepare for the stunt at the 'sNice Cafe in the West Village. Krivicka said, "The stunt team had to build a fake wall and rehearse the wall stunt. A separate crew was installing the hidden cameras and setting up a control room downstairs. A third crew was in charge of the props: spring loaded books, motorized tables & chairs, and spring-loaded picture frames. People screamed, they ran, and some were simply stunned and frozen - trying to process what they just saw," Krivicka said. "In other words, we basically scared the living hell out of people." Thinkmodo then compiled the best reactions into their viral video montage.



The new adaptation of Brian de Palma's classic horror film stars Chloe Maretz and Julianne Moore and is directed by Kimberly Peirce. Carrie is based on Stephen King's 1974 novel and hits theaters October 18.

The official movie trailer:


You can also create your own Carrie prom scene with the official free Carrie Buckets of Blood app, now available in the iTunes App Store! http://bit.ly/CarrieBucketsOfBlood



About Carrie:
A reimagining of the classic horror tale about Carrie White (Chloë Grace Moretz), a shy girl outcast by her peers and sheltered by her deeply religious mother (Julianne Moore), who unleashes telekinetic terror on her small town after being pushed too far at her senior prom. Based on the best-selling novel by Stephen King, Carrie is directed by Kimberly Peirce with a screenplay by Lawrence D. Cohen and Roberto Aguirre-Sacasa. Produced by Kevin Misher, it stars Chloë Grace Moretz, Judy Greer, Portia Doubleday, Alex Russell, Gabriella Wilde, Ansel Elgort and Julianne Moore


above: Sissy Spacek as Carrie in 1976

May I also recommend the first movie adaptation of the book? Directed by Brian de Palma in 1976 and starring Sissy Spacek, Piper Laurie, Amy Irving and John Travolta, it's definitely worth a look.

Brain de Palma's Carrie

“Take a day to remember the day that changed us forever.” Together We Honor The Memory of 9/11.

“May the lives remembered, the deeds recognized, and the spirit reawakened be eternal beacons, which reaffirm respect for life, strengthen our resolve to preserve freedom, and inspire an end to hatred, ignorance and intolerance.”



These words are the final part of the mission statement of the National September 11 Memorial & Museum at the World Trade Center in New York City. As the nation and world mark the 12th anniversary of the 9/11 attacks, If It's Hip, It's Here shares the sentiments of the 9/11 Memorial and calls upon readers to make Sept. 11, 2013 a day of commemoration.


above image by twitter user @bjornverhoeff from Holland

Take a moment on this day to remember and honor the thousands of innocent men, women, and children murdered by terrorists in the horrific attacks of February 26, 1993 and September 11, 2001. Thank your local first responders for their dedication to protecting your community. Remember the many Americans who have served and are currently serving in our nation's military— many of whom enlisted as a response to the 9/11 attacks.



A new campaign honoring the memory of the 9/11 tragedy which occurred 12 years ago today has been created by BBDO New York. The campaign, which asks you to “Take a day to remember the day that changed us forever.”, consists of videos, print, digital ads and a presence on Facebook, (where you can download the special memorial cover image shown below for your page), Pinterest, Google+, Twitter and YouTube.


above: the downloadable Facebook cover page can be found here

Actor and New Yorker Robert De Niro narrates the following two video clips which are to be shown on screens in Times Square and stadiums like Citi Field as well as on ESPN and WABC-TV. Mr. De Niro declares: “On that day, a nation became a family. With nearly 3,000 loved ones lost. On that day, after witnessing the worst, we embodied the best. On that day, we came together. We were all New Yorkers.”



In the following video 911 Memorial board member Robert De Niro asks the world to take a day to remember the day that changed us forever. Text "HOPE" to 80088 to donate $10 to the National September 11 Memorial & Museum.



As Stuart Elliot reports for the New York Times, Lynn Rasic, executive vice president for external affairs at the National September 11 Memorial and Museum says “We decided with the 12th anniversary that we wanted a new campaign, a campaign that would look forward to the opening next spring.”

The campaign is meant to let people know that “wherever they are” on the anniversary “they can share in the commemoration,” she adds.

“As we get further out, we still have a collective responsibility to commemorate 9/11,” Ms. Rasic says. “Those who were alive and remember have a responsibility to teach.”

“One of our goals is to connect with a generation that’s growing up now that may have no firsthand knowledge of 9/11,” she says, adding: “That’s the core mission of the museum. We need to tell this next generation about the history of 9/11, the enormity of the loss and how we came together.”


above: this ad reads "Remember The Day Your City Became Your family" (image courtesy of NY Times)

That is reflecting in one of the print ads in the campaign, which depicts a young girl holding several flags. “Remember,” the headline reads, “and teach the ones too young to remember.”



The interest in reaching out to youth, says Michael Frazier, vice president for communications at the museum, is a reason “we work very hard to build out our social platforms.”

“Through our various social networks, we are not only engaging younger generations to participate,” he adds, “we are exposing them to a history that some are unaware of, providing context for a better understanding.”

The campaign is being financed by a combination of paid and donated media. The ads were created on a pro bono basis by BBDO New York, part of the BBDO North America division of BBDO Worldwide, owned by the Omnicom Group.

The National September 11 Memorial (9/11 Memorial) is a tribute of remembrance and honor to the nearly 3,000 people killed in the terror attacks of September 11, 2001 at the World Trade Center site, near Shanksville, Pa., and at the Pentagon, as well as the six people killed in the World Trade Center bombing on February 26 1993.

Please, do as the campaign asks and “Take a day to remember the day that changed us forever.”



God Bless America.

The official 9/11 memorial website

The 50 Most Stylish New Yorkers Photographed By Phil Oh For StyleCaster

Renowned street style photographer Phil Oh of Street Peeper was enlisted to shoot this year's installment (the third) of StyleCaster's "The 50 Most Stylish New Yorkers."


above: Phil Oh is the man behind the street style fashion blog Street Peeper

Captured against New York’s various backdrops — from the tree-lined avenues of the Upper East Side to the mural-covered streets on the Bowery, the list includes designers, restaurateurs, musicians, models, and all-around trendsetters who represent a colorful and diverse cross-section of this innovative, fast-paced style epicenter.

Here's a look at all of StyleCaster's "50 Most Stylish New Yorkers" in alphabetical order.

1. Anya Ziourova Twitter & Instagram: @anyaziourova


2. Arran Patel


3. Blair Eadie Twitter & Instagram: @BlairEadieBEE


4. Brendan Fallis Twitter & Instagram: @brendanfallis


5. Brooke Wall Twitter: @brookewall, Instagram: @brooke_wall


6. Chloe Noorgard Twitter & Instagram : @ChloeNorgaard


7. Chris Benz Twitter & Instagram: @cmbenz


8. Claire Distenfield Twitter: @FivestoryNY, Instagram: @claire_fivestory


9 & 10. Courtney Love Twitter @Courtney, Instagram: @courtneylove and Scott Lipps Twitter & Instagram: @Scottlipps


11. Cynthia Rowley Twitter & Instagram: @Cynthia_Rowley


12. Danielle Bernstein Twitter & Instagram: @WeWoreWhat


13. Danny Bowien Twitter: @dannybowien


14. Fiona Byrne Twitter & Instagram : @nycfiona


15. Hannah Bronfman Twitter & Instagram: @hannahbronfman


16. Hanne Gaby Twitter: @hannegabysays, Instagram: @hannegabysees


17. Hesta Prynn Twitter & Instagram: @hestaprynnmusic


18. Holly Stair Twitter & Instagram @hollystair


19. Jen Fisher Twitter & Instagram @jfisherjewelry


20. Jen Missoni Twitter: @jenmissoni


21. Josh Peskowitz Twitter: @jpeskowitz


22. Kate Foley Twitter & Instagram: @real_kate_foley


23. Kenzo Minami Twitter & Instagram: @KenzoMinami


24. Kilo Kish Twitter: @kilokish, Instagram: @kishkilo


25. Linda Fargo: Twitter: @bergdorfs


26. Lisa Salzer Twitter & Instagram @Lulu_Frost


27. Loan Tran


28. Logan Horne Twitter: @logandoesntweet, Instagram: @jloganhorne


29. Marcus Samuelsson Twitter & Instagram: @MarcusCooks


30. & 31. Mia Moretti & Margot Twitter & Instagram: @miamoretti


32. Misty Copeland Twitter & Instagram: @mistyonpointe


33. Molly Guy Twitter: @Molly_Guy


34. Mordechai Rubenstein Twitter @MISTERMORT


35. Natalia Kills Twitter @NataliaKills, Instagram: @iamnataliakills


36. Nicole Trunfio Twitter & Instagram: @nictrunfio


37. Nicolette Mason Twitter & Instagram: @nicolettemason


38. Patina Miller Twitter: @patinamiller


39. Patricia Field Twitter: @Pat_Field, Instagram: @patricia_field


40. Phil Oh Twitter & Instagram: @MrStreetPeeper


41. Preetma Singh Twitter: @workinggirlesq


42. Rachel Antonoff: Twitter & Instagram: @rachelantonoff


43. Ruthie Friedlander Twitter & Instagram: @RuthieFrieds


44. Saada Ahmed


45. Scott Schuman Twitter: @Sartorialist, Instagram: @thesartorialist


46. Sydney Reising Twitter & Instagram: @SydneyReising

47. Taylor Barringer Instagram: @taylorbarringer


48 and 49. Valerie and Jean of "The Idiosyncratic Fashionista"


50. Walt Frazier Twitter & Instagram @WaltFrazier


The press release:
The 2013 edition of StyleCaster's monumental editorial will be presented by Sperry Top-Sider.

This year's edition of StyleCaster's "Most Stylish New Yorkers" features a highly curated group of 50 designers, restaurateurs, musicians, models, and all-around trendsetters who represent a colorful and diverse cross-section of this innovative, fast-paced style epicenter.

"The publishing industry has completely been revolutionized by digital, and this Fashion Week will give more proof to that than ever before," says Ari Goldberg, CEO and founder of StyleCaster. "We - the digital leaders - have re-created the September issue. We can now break the mold of style consumption and offer an ultimately accessible high gloss editorial in real time to every style enthusiast worldwide."

To bring the feature to life, StyleCaster collaborated with renowned street style photographer Phil Oh, a.k.a. Street Peeper, who captured each of the Most Stylish honorees against the backdrop of the city.

"Our annual Most Stylish New Yorkers feature is really our September issue," says Laurel Pinson, Editor in Chief of StyleCaster Media Group. "Every year, we challenge ourselves to find 50 new, dazzling people to highlight, and this year's feature is really a cornucopia of New York style."

Launched as a kick-off to New York Fashion Week, StyleCaster and Sperry Top-Sider will celebrate The Most Stylish New Yorkers by toasting to this year's honorees and their friends on Thursday, September 5th at Lavo.

StyleCaster introduced the "Most Stylish" series in March of 2011 with the company's premiere installment of "The 50 Most Stylish New Yorkers." Now in its third year, the "Most Stylish" cover story has expanded to take on the entrepreneurs, stylists, actors, and innovators of Austin, Los Angeles, The Hamptons, and Miami, as well as trendsetters within the social media, startup, music, and blogging industries.

StyleCaster is proud to have curated, procured, produced, and now present the newest addition to the 'Most Stylish' franchise, "The 50 Most Stylish New Yorkers of 2013," presented by Sperry Top-Sider. #MostStylishNY



About StyleCaster:
Media Group: StyleCaster Media Group enables consumers to discover and share their style, interact with premium brands, and make educated buying decisions in a truly interactive way. Dedicated to bringing 'Style to the People,' StyleCaster is the very first media company to break the barrier between digital and social media. Through its expansive portfolio of content platforms – StyleCaster, Beauty High, The Vivant, and Daily Makeover - as well as its category-leading proprietary Try On! Technology Makeover Solutions, StyleCaster reaches more than 7 million unique monthly visitors and has partnered with more than 80 top-tier advertising partners since launch. The company was founded in 2009 and is based in New York City. For more information, please visit StyleCaster's corporate page at StyleCasterMediaGroup.com.